Keywords: بازاریابی سبز; Green marketing; Environmental; Sustainability; Scale development; Transformative marketing; Marketing strategy;
مقالات ISI ترجمه شده بازاریابی سبز
Keywords: بازاریابی سبز;
Keywords: بازاریابی سبز;
مقالات ISI بازاریابی سبز (ترجمه نشده)
مقالات زیر هنوز به فارسی ترجمه نشده اند.
در صورتی که به ترجمه آماده هر یک از مقالات زیر نیاز داشته باشید، می توانید سفارش دهید تا مترجمان با تجربه این مجموعه در اسرع وقت آن را برای شما ترجمه نمایند.
در صورتی که به ترجمه آماده هر یک از مقالات زیر نیاز داشته باشید، می توانید سفارش دهید تا مترجمان با تجربه این مجموعه در اسرع وقت آن را برای شما ترجمه نمایند.
Keywords: بازاریابی سبز; Pro-environmental consumer behavior; Green marketing; Theory of planned behavior (TPB; Perceived consumer effectiveness; PCE;
Keywords: بازاریابی سبز; Eye-tracking; Green marketing; In-store marketing; Shopping behavior; Visual attention;
Keywords: بازاریابی سبز; C61; D24; Q42; Economic Growth; Renewable energy; Capital; Bayer-Hanck; Green marketing;
Keywords: بازاریابی سبز; Green marketing; Conservation psychology; Residential energy efficiency; Voluntary green power market; Theory of planned behaviour; Value belief norm theory;
Keywords: بازاریابی سبز; Green marketing; Green product strategy; Vertical competition game; Purchase preference uncertainty; Consumer loss aversion;
Keywords: بازاریابی سبز; Green marketing; Skepticism; Environmental concern; Environmental knowledge; Green products;
Keywords: بازاریابی سبز; Green electricity; SME; Green marketing; Adoption factors; Literature review;
Keywords: بازاریابی سبز; Consumer acceptance; Eco-innovation; WPCs; Conjoint analysis; Green marketing;
Keywords: بازاریابی سبز; Consumer green perceptions; Green consumption; Environmentally-friendly; Green marketing;
Keywords: بازاریابی سبز; Green products; Green marketing; Green consumerism;
Keywords: بازاریابی سبز; China; Marketing; Green marketing; Green consumerism; Environmental sustainability; Literature review;
Keywords: بازاریابی سبز; Environmental behavior; Intention; Sustainability; Green marketing; Cross-national; National culture; Theory of planned behavior; Meta-analysis;
Keywords: بازاریابی سبز; Green marketing; Airlines; Eco-positioning; Green image; Passenger perceptions
Keywords: بازاریابی سبز; Green marketing; New products; Brand extensions; Product value; Secondary market;
Keywords: بازاریابی سبز; Green marketing; Practice theory; Socio-material; Green consumption; Ethnographic method; Marketing-as-practice; Sustainability
Keywords: بازاریابی سبز; Low emission vehicles; Purchasing behaviour; Green consumers; Green marketing
Keywords: بازاریابی سبز; External environmental locus of control; Pro-environmental behaviors; Green marketing; Structural equation modeling; Attitude–behavior relationship
Keywords: بازاریابی سبز; Green marketing; Resource commitment; Program timing; Performance;
Keywords: بازاریابی سبز; Environmental sustainability; Green product; Green marketing; SERVQUAL;
Keywords: بازاریابی سبز; Sustainability; Evolutionary theory; Status; Green marketing; Shopping bags
Keywords: بازاریابی سبز; Green buying behavior; Consumption values; FsQCA; Consumer behavior; Green marketing
Keywords: بازاریابی سبز; Attitude-behavior gap; Green marketing; Organic food; Price; Self-report; Sustainability; Willingness to pay
Keywords: بازاریابی سبز; Positive marketing; Cause marketing; Green marketing; Social marketing; Social innovation
Green Marketing and Green Brand - The Toyota Case
Keywords: بازاریابی سبز; sustainability; green marketing; green marketing strategy; green brand;
Are eco labels profitably employed in sustainable tourism? A case study on Audubon Certified Golf Resorts
Keywords: بازاریابی سبز; Eco labels; Pro-environmental behaviour; Green marketing; Golf tourism; Sustainability
The impact of eco-friendly practices on green image and customer attitudes: An investigation in a café setting
Keywords: بازاریابی سبز; Restaurant green practices; Green image; Customer attitude; Green marketing
Seeing the world through GREEN-tinted glasses: Green consumption values and responses to environmentally friendly products
Keywords: بازاریابی سبز; Sustainability; Scale development; Environmental marketing; Green marketing; Motivated reasoning
Green marketing' functions in building corporate image in the retail setting
Keywords: بازاریابی سبز; Corporate image; Green marketing; Product image; Retailing; Korea
How can the sales of green products in the Brazilian supply chain be increased?
Keywords: بازاریابی سبز; Green marketing; Green products; Product service system; Profitability
Reducing householders’ grocery carbon emissions: Carbon literacy and carbon label preferences
Keywords: بازاریابی سبز; Carbon labelling; Carbon knowledge; Traffic light labelling; Green marketing; On pack labels; Sustainability
The “green” side of materialism in emerging BRIC and developed markets: The moderating role of global cultural identity
Keywords: بازاریابی سبز; Environmental; Environmentalism; Global identity; Green marketing; Sustainability
Managing green marketing: Hong Kong hotel managers’ perspective
Keywords: بازاریابی سبز; Hotel industry; Green marketing; Managers; Perceptions; Environmental management
Green marketing and its impact on supply chain management in industrial markets
Keywords: بازاریابی سبز; Sustainability; Green marketing; Green supply chain; Industrial marketing
A hub-and-spoke model for multi-dimensional integration of green marketing and sustainable supply chain management
Keywords: بازاریابی سبز; Multi-dimensional integration; Sustainable supply chain management; Green marketing; Hub-and-spoke integration model
Corporate environmental market responsiveness: A model of individual and organizational drivers
Keywords: بازاریابی سبز; Environmental responsiveness; Theory of planned behavior; Managers' decision-making; European firms; Green marketing
Resource-constrained product development: Implications for green marketing and green supply chains
Keywords: بازاریابی سبز; Sustainability; Jugaad; Green marketing; Frugal engineering; New product development
Managing reverse logistics to enhance sustainability of industrial marketing
Keywords: بازاریابی سبز; Reverse logistics; Closed loop supply chain; Sustainability; Green marketing; Green supply chain
Recommender system architecture for adaptive green marketing
Keywords: بازاریابی سبز; Green marketing; Green consumerism; Recommender system; Fuzzy inference system
Consumer reflections on the usage of plastic bags to parcel hot edible items: an empirical study in Malaysia
Keywords: بازاریابی سبز; Hot edible items; Environmental hazards; Health hazards; Green marketing; Stakeholder theory
Transformative green marketing: Impediments and opportunities
Keywords: بازاریابی سبز; Green marketing; Marketing and society; Sustainability; Systems thinking; Transformative marketing
Sustainability and business-to-business marketing: A framework and implications
Keywords: بازاریابی سبز; Sustainability; Green marketing; Recycling; Build-to-order; Repair; Reverse logistics
Shades of green: A psychographic segmentation of the green consumer in Kuwait using self-organizing maps
Keywords: بازاریابی سبز; Green marketing; Consumer segmentation; Self-organizing maps; Kuwait
The effects of customer benefit and regulation on environmental product innovation.: Empirical evidence from appliance manufacturers in Germany
Keywords: بازاریابی سبز; Environmental innovation; Customer benefit; Environmental regulation; Environmental management; Green marketing; Electrical and electronic appliances;
Lessons learned from renewable electricity marketing attempts: A case study
Keywords: بازاریابی سبز; Green marketing; Market segmentation; Consumer awareness; Education
Beyond ecolabels: what green marketing can learn from conventional marketing
Keywords: بازاریابی سبز; Ecolabel; Green marketing; Promotion; Green consumer; Environmental policy