Developing the home energy report: An everyday householder-centred approach

A compulsory home energy report (HER) is to be introduced by the government in England and Wales as part of the Home Information Pack. This will, in part, meet the requirements of the European Directive on The Energy Performance of Buildings, providing energy performance certificates for dwellings when sold on the open market and information on measures to improve energy performance. This paper presents the results of a study, which explored the effectiveness of an HER in use. The study found that householders intended to take-up 27.1% (±5.7%; n = 231, p < 0.05) of the recommended measures and 46.3% (±6.4%; n = 231, p < 0.05) of householders intended to install at least one recommended measure within a year. However, preliminary findings suggest that actual take-up is lower than the intended rate and measures adopted tend to be those that are least effective. The paper draws on an everyday householder-centred framework in order to make proposals for the improved effectiveness of the HER programme in England and Wales. These recommendations have implications for: the report's motivational content; the presentation of information; and the environment in which information is delivered and action is supported.