Article ID | Journal | Published Year | Pages | File Type |
---|---|---|---|---|
10468869 | Journal of Experimental Social Psychology | 2005 | 16 Pages |
Abstract
The current work proposes an approach for eliminating automatic bias by repeatedly exposing people to social stimuli where group membership (e.g., race) is unrelated to stereotypicality (e.g., being a violent criminal). Participants completed a computer program where they pretended they were police officers and decided as quickly as possible whether to shoot at Black and White suspects. Although initial responses to the program were biased by the race of the suspect, extensive practice with the program where race was unrelated to the presence or absence of a gun eliminated race biases immediately after practice (Study 1) and 24 h later (Study 2). However, this elimination of bias did not occur when race was related to the presence of a gun (Study 3). The final study (Study 4) revealed that extensive practice on the program led to the inhibition of racial concepts. The findings are discussed in terms of their implications for the elimination of automatic forms of bias.
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Authors
E. Ashby Plant, B. Michelle Peruche, David A. Butz,