Article ID | Journal | Published Year | Pages | File Type |
---|---|---|---|---|
1107251 | Procedia - Social and Behavioral Sciences | 2016 | 9 Pages |
Abstract
This study describes usage of information systems in Slovak SMEs in purpose to achieve and maintain competitive advantage. The study deals with various attitudes to information systems (marketing information system, BI, CI) and their tools. The goal of the study is to examine a correlation between work with information and tools of information systems in Slovak SMEs and their growth development. Research was realised in 2015 with managers from 79 various types of SMEs and was compared with researches in Czech Republic and other countries. The study also deals with aspect of ethic in process of information gathering in various countries and in Slovakia.
Related Topics
Social Sciences and Humanities
Arts and Humanities
Arts and Humanities (General)
Authors
Mária Pomffyová, Lucia Bartková,