Hijab and the Malay-Muslim Woman in Media

The globalization of Islamic countries worldwide inadvertently changed the representation of Muslim woman and the hijab. Displays of Islamic modesty in print, broadcast and social networking channels create opportunities for Muslim women to experience empowerment and diminish oppressive stereotypes. This communal experience penetrated Malaysian media and influenced Malays that represent a large majority of the country's Muslims. This paper explores the role of Malay-Muslim women in creating a renewed perception upon the hijab in the Malaysian public, pursuing a more liberated, Islamic identity whilst offering a renewed social construction of the Malay society through the evolution of mass communication.