The Relationship Between Structural Characteristics of Organization and Followed Business Strategy: An Application in Denizli

Over the years, strategy and structure have represented two important constructs that captured the interest of researchers in the business field. This research explores the relationship between organizational structure and business strategy. We hypothesized that several dimensions of organizational structure (centralization, formalization, size, and complexity) would influence perceptions of prospector, defender, analyzer and reactor strategy. We retrieved the data used in this study from the Denizli Chamber of Commerce and Industry. We collected data through a survey and tested the hypotheses using some analyses.