Virtual Co-opetition in Transport-T-Scale Platform Case Study

Current model of organization of supply chains results in inefficient use of transport resources, high transport costs, increasing congestions and CO2 emission. This effect has been demonstrated by research conducted by the author as well as by the European Environmental Agency. To change this situation companies are in need of affordable, reliable and trusted data- interchange solutions to take part in international trade and commerce flows. The aim of this paper is to present practical implementation of the co-developed by the author concept of the global freight management ecosystem and its practical implementation using T-Scale platform. T-Scale enables co-opetition between independent transport users and transport service providers. Co-opetition in this paper is defined as a business strategy based on a combination of cooperation and competition, derived from an understanding that business competitors can have benefits when they work together. Moreover, an overview of selected existing communication platform with its major functionalities is presented. The work is summarized by the major benefits of collaboration achieved by the group of companies operating in the FMCG sector in Poland.