Article ID Journal Published Year Pages File Type
1118589 Procedia - Social and Behavioral Sciences 2013 6 Pages PDF
Abstract

The process of advertising effects via its visual practices on psychological security of personality is complex and contradicting. The study involving two hundred respondents was carried out in three Russian cities (Moscow, Yekaterinburg and Krasnoyarsk). It identified destructive factors of advertising influencing everyday life's psychological aspects. Types of advertising presenting the greater danger to psychological security of personality are indicated.

Related Topics
Social Sciences and Humanities Arts and Humanities Arts and Humanities (General)