Article ID | Journal | Published Year | Pages | File Type |
---|---|---|---|---|
1135452 | Computers & Industrial Engineering | 2008 | 16 Pages |
Abstract
This paper considers a supply chain composed by a manufacturer and a retailer. It is assumed that the supply chain is operated in a fuzzy environment. The fuzziness is associated with the customer’s demand and the manufacturing cost. Two different game structures of the supply chain are considered: the manufacturer and the retailer cooperate with each other and behave as an integrated-firm; the manufacturer behaving as a Stackelberg leader dominates the supply chain. Expected value models as well as chance-constrained programming models are developed to determine the pricing strategies for the retailer and the manufacturer. Finally, a numerical example is given to illustrate the effectiveness of the proposed supply chain models.
Related Topics
Physical Sciences and Engineering
Engineering
Industrial and Manufacturing Engineering
Authors
Chenxi Zhou, Ruiqing Zhao, Wansheng Tang,