Exploring the Critical Factors for Sustainable Product-service Systems Implementation and Diffusion in Developing Countries: An Analysis of two PSS Cases in Brazil

This paper aims at exploring how some factors identified in the PSS and product/service innovation literature can hinder or foster sustainable PSS implementation in developing countries, since there is a lack of knowledge concerning the characteristics of PSS transition processes in different contexts. The identified factors were investigated empirically, through two PSS solutions located in an emerging economy. The main results demonstrated the role of some potential factors in supporting the implementation and diffusion of PSS solutions, especially those related to the involvement of multiple actors in the value creation and the social embeddedness. However, the role of those factors still need to be investigated in future works, since only two cases were analyzed in this research. Analyses of successful and unsuccessful PSS cases as well as the identification of other factors and characteristics of PSS implementation in different contexts are directions for further research.