| Article ID | Journal | Published Year | Pages | File Type |
|---|---|---|---|---|
| 1869486 | Physics Procedia | 2012 | 5 Pages |
Abstract
The article reviews relevant literature at home and abroad on consumer brand choice behavior and summarizes the study evolution of consumer brand choice behavior, and puts forward view on relevant research prospects from cognitive perspective in this field.
Related Topics
Physical Sciences and Engineering
Physics and Astronomy
Physics and Astronomy (General)
