Article ID Journal Published Year Pages File Type
5062292 Economics Letters 2006 6 Pages PDF
Abstract

Results obtained from a value elicitation experiment are used to predict the sales of a new grocery product. While the experimental results correspond well with actual retail sales, there is a tendency for subjects to exhibit more pro-social behavior in the framed field experiment than in the naturally occurring market.

Related Topics
Social Sciences and Humanities Economics, Econometrics and Finance Economics and Econometrics
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