Article ID Journal Published Year Pages File Type
5062466 Economics Letters 2007 8 Pages PDF
Abstract

It has been suggested that virtual codesharing is a mechanism used by airlines to segment passengers based on their price sensitivity. The objective of this paper is to test whether passengers' choice behavior is consistent with market segmentation being the primary motive for virtual codesharing. The findings fail to support the market segmentation motive.

Related Topics
Social Sciences and Humanities Economics, Econometrics and Finance Economics and Econometrics
Authors
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