Article ID Journal Published Year Pages File Type
5062615 Economics Letters 2006 8 Pages PDF
Abstract

Standard pricing theories consider consumers without temptation. With temptation and costly self-control, consumers dislike choice sets with tempting alternatives. We study firms' strategy against such consumers, using Gul-Pesendorfer preferences and a game where firms compete by offering menus.

Related Topics
Social Sciences and Humanities Economics, Econometrics and Finance Economics and Econometrics
Authors
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