CAPM option pricing

This paper extends the option pricing equations of Black and Scholes [1973. Journal of Political Economy 81, 637-654], Jarrow and Madan [1997. European Finance Review 1, 15-30] and Husmann and Stephan [2007. Journal of Futures Markets 27, 961-979]. In particular, we show that the length of the individual planning horizon is a determinant of an option's value. The derived pricing equations can be presented in terms of the Black and Scholes [1973. Journal of Political Economy 81, 637-654] option values which ensures an easy application in practice.