Article ID | Journal | Published Year | Pages | File Type |
---|---|---|---|---|
5072105 | Games and Economic Behavior | 2012 | 24 Pages |
Abstract
⺠We analyze the spread of new behaviors in social networks modeled by random graphs. ⺠When the network is sparse, the contagion is limited by its low global connectivity. ⺠When it is dense, the contagion is limited by the stability of the high-degree nodes. ⺠Our results explain the robust-yet-fragile nature of social networks. ⺠We show existence of equilibria with co-existent conventions.
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Authors
Marc Lelarge,