Article ID Journal Published Year Pages File Type
5078779 International Journal of Industrial Organization 2007 17 Pages PDF
Abstract
When two sellers negotiate terms of trade with a common buyer, the order in which the negotiations occur can affect the buyer's payoff. This suggests that the buyer may have preferences over which seller to negotiate with first. We find that when the efficient outcome calls for the buyer to purchase from only one seller, the buyer weakly prefers to negotiate first with the inefficient seller, and when the efficient outcome calls for the buyer to purchase from both sellers, the buyer prefers to negotiate first with the seller that has less bargaining power, or offers a smaller stand-alone surplus, all else being equal. These conclusions hold whether or not penalty clauses are feasible.
Related Topics
Social Sciences and Humanities Economics, Econometrics and Finance Economics and Econometrics
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