Article ID Journal Published Year Pages File Type
6966948 Accident Analysis & Prevention 2013 4 Pages PDF
Abstract
► We examined the role of social and cultural contextual factors in modulating risk taking while driving. ► We tested the effect of different priming conditions (protection linked to the infant domain vs. punishment linked to the normative domain) on risky driving behaviour. ► We adopted a simulated driving game combined with ecological social-cultural contextual factors. ► We showed that driving behaviour can be modified by these combinations.
Related Topics
Physical Sciences and Engineering Chemical Engineering Chemical Health and Safety
Authors
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