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Exploring the behavioral and welfare implications of social-comparison messages in residential water and electricity

Article ID Journal Published Year Pages File Type
7348877 Economics Letters 2018 5 Pages PDF
Abstract
Our model shows that how consumers adjust their water or electricity use in response to social-comparison messages (SCM), and the welfare impacts of SCM, depend on the behavioral mechanism driving conservation and whether consumers' water/energy use is at satiation.
Keywords
Q25SatiationH23Q41D11Field experimentsWater conservationEnergy conservationSocial norms
Related Topics
Social Sciences and Humanities Economics, Econometrics and Finance Economics and Econometrics
Preview
Exploring the behavioral and welfare implications of social-comparison messages in residential water and electricity
Authors
Michael H. Taylor, Kimberly Rollins, Corey Lott,
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Journal
Economics Letters
Journal: Economics Letters
Related Categories
Q25
Satiation
H23
Q41
D11
Field experiments
Water conservation
Energy conservation
Social norms
Economics and Econometrics
Economics, Econometrics and Finance (General)
Finance
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