Bike sharing and users' subjective well-being: An empirical study in China

The rise of bike sharing has been phenomenal in China. However, few studies have focused on it relation to subjective well-being. Here we develop an integrated model to investigate factors that affect the subjective well-being of shared bike users in China. An online survey of 908 users was conducted. The highlights are: (1) perceived value has a positive effect on users' subjective well-being through users' trust attitude. Hedonic value has the greatest impact on users' subjective well-being, followed by social value and utilitarian value; (2) social influence has a positive effect on users' trust attitude and hence to subjective well-being; (3) perceived ease of use and perceived usefulness of the system have positive effects on users' trust attitude; (4) personal accomplishment and users' trust attitude have a positive effect on users' subjective well-being. Theoretical and practical implications are also discussed.