| Article ID | Journal | Published Year | Pages | File Type |
|---|---|---|---|---|
| 899119 | Addictive Behaviors | 2013 | 5 Pages |
Based on the logic of mutual competition between cravings and odours for limited-capacity resources, this study investigated whether a simple olfactory task, involving a brief odour exposure, could reduce food cravings. In support, Experiment 1 showed that smelling a neutral unfamiliar odorant reduced cravings for highly desired food items, relative to a comparison auditory task and a no-task control condition. Experiment 2 replicated these findings specifically for chocolate cravings, which can be particularly problematic. Thus olfactory stimulation offers potential scope for curbing unwanted food cravings.
► Food cravings are a risk factor for the development of problem eating behaviour. ► We examined effects of olfactory stimulation on food craving reduction. ► A brief odour exposure reduced cravings for food as well as chocolate. ► A simple olfactory task presents a practical tool for reducing food cravings.
