Article ID | Journal | Published Year | Pages | File Type |
---|---|---|---|---|
9000842 | Research in Social and Administrative Pharmacy | 2005 | 20 Pages |
Abstract
Although this study was conducted in an Australian setting, the challenges facing DTCs in other countries are likely to be similar. Ownership, social influence, and resources are important issues in the implementation of policy/guidelines for many DTCs, both in Australia and internationally. It is expected that these issues will have an impact on policy implementation. Therefore, the findings of this study may be widely applicable. This work reinforced the notion that the significance of DTCs lies beyond decision making alone. The time and expertise invested in decision making could be undermined, if DTC policies are not effectively implemented.
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Authors
Ee Lyn B.Pharm., B.PharmSci. (Hons.), Ph.D., Richard O. M.D., F.R.A.C.P., Jo-anne E. B.Pharm., BS.(Pharm.), Pharm.D.,