| Article ID | Journal | Published Year | Pages | File Type |
|---|---|---|---|---|
| 9549276 | Economics Letters | 2005 | 5 Pages |
Abstract
We will see that firms have incentives to allow a pre-purchase product trial for heterogeneous consumers in order to differentiate themselves from other firms. In the case of a duopoly, we will see that a pre-purchase product trial may decrease the consumer surplus.
Keywords
Related Topics
Social Sciences and Humanities
Economics, Econometrics and Finance
Economics and Econometrics
Authors
Sunku Hahn,