Article ID Journal Published Year Pages File Type
9648985 The Journal of Academic Librarianship 2005 4 Pages PDF
Abstract
This article explores the potential and reality of using the academic library Web site to market library resources and services, for fundraising, and to market special events. It explores such issues as the placement of a link to academic libraries from institutional home pages and the use of a library Web site to include links to news, exhibits, programs, and fundraising. This article includes a survey of the Web sites of academic libraries that serve general undergraduate populations.
Related Topics
Social Sciences and Humanities Social Sciences Education
Authors
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