Looking at Journals from Both Sides

The author, a professor in the field of communication, describes his contrasting experiences with publishing an open access society journal and advising a regional association in regards to turning over publication of its journal to a major commercial publishing firm. Using his experience of producing an open access journal as a foundation, he argues for the intrinsic importance of establishing credibility and exercising personal care in the production and maintenance of a journal. The author argues that current efforts by some societies to increase access to their journals through outsourcing to commercial publishers may be counterproductive to the fundamental goal of disseminating knowledge.