Technology Innovation Roadmap To Industrial Development of Rubber-Raw Material In South Sumatera (Ergonomics SHIP Approach & Appropriate Technology Point of View)

South Sumatera Province is a belonging wealthy province in Indonesia, but quality of life of many people still underline in poverty. The bigger potential of natural sources are natural rubber. Therefore technology innovation roadmap to industrial development of rubber-raw material in South Sumatera Province should be created and developed. That's important to orientation and increasing added-value of natural rubber products. It's become a lower course industrial of higher competitiveness and then increasing prosperity people of South Sumatera Province. Research has done with collaboration of several crumb rubber industrial, the R&D of South Sumatera Province, and incubator centre of rubber finished goods development. They should be produced of various rubber products with application SHIP Approach and Appropriate Technology in surveys and reviews. Aim this research is arranging development of small-medium rubber industrial roadmap based on technology innovation in South Sumatera to higher competitiveness of finished goods rubber in national level through roadmap, SWOT analysis, Ergonomics SHIP Approach (Systemic, Holistic, Inter-discipliner, and Participatory) and Appropriate Technology. Result and recommendation of this research are; technology innovation is a important key to winning in global competition, natural resources must be manage with technology innovation to give added-value and poverty of people, arranging of roadmap with two approach that is technology push and market pull, and the first priority of small-medium rubber industrial are ribbon vulcanize and souvenirs.