Article ID | Journal | Published Year | Pages | File Type |
---|---|---|---|---|
1002183 | Journal of World Business | 2014 | 10 Pages |
Abstract
Cultural studies in international business have focused intensively on country-level analyses and have been criticized for their limited efforts to conceptualize and measure much richer, more dynamic and multi-level cultures. Drawing on literature from economic geography, we propose a new perspective that takes intra-national regional culture as the unit of analysis. Combining this perspective with acculturation theory and the concepts of cultural strength and embeddedness, we develop a conceptual model to analyze dynamic interaction between intra-national regional cultures and organizational cultures and propositions on how such interactions affect firm performance. Implications for future research and business practice are presented.
Related Topics
Social Sciences and Humanities
Business, Management and Accounting
Business and International Management
Authors
Innan Sasaki, Katsuhiko Yoshikawa,