Technology management simply defined: A tweet plus two characters

The purpose of this article is to propose a definition of management of technology in a “twitter” form. In order to place the topical theme in the proper perspective, an exploration into the role technology plays in shaping our lives as well as the global landscape is undertaken. A brief discussion of leveraging technology and innovation for competitive advantage, evolutionary technology advancements, disruptive-technologies, social media networks, digital marketing, tourism and the hospitality industry, e-learning, and e-commerce as illustrative cases in point are presented. Finally, a brief definition is proposed. A conceptualization of the field of management of technology is essential for undertaking meaningful research.