Article ID Journal Published Year Pages File Type
1009851 International Journal of Hospitality Management 2013 12 Pages PDF
Abstract

This study examines the asymmetric effects of convention attribute performance on attendee satisfaction (AS) from the perspective of three-factor theory through impact range-performance analysis and impact-asymmetry analysis. This approach enables classification and prioritization of convention attributes as frustrators, dissatisfiers, hybrids, satisfiers, and delighters for the effective management of AS. Moreover, this approach allows assessment of each attribute's range of impact on AS. Through these methods, researchers/practitioners are able to easily pinpoint areas of concern for performance improvement. Findings are to offer industry practitioners insights into prioritizing attributes and effectively addressing AS.

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Social Sciences and Humanities Business, Management and Accounting Strategy and Management
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