Article ID Journal Published Year Pages File Type
1009952 International Journal of Hospitality Management 2011 7 Pages PDF
Abstract
▶ Branded hotels achieve significantly higher occupancy rates than independent hotels during all phases of the economic cycle. ▶ Independent hotels experience significantly higher ADRs than branded hotels during all phases of the economic cycle. ▶ Branded and independent hotels achieve similar NOIs during economic expansions, but branded hotels record significantly higher NOIs than independent hotels during economic recessions.
Related Topics
Social Sciences and Humanities Business, Management and Accounting Strategy and Management
Authors
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