Article ID | Journal | Published Year | Pages | File Type |
---|---|---|---|---|
1010257 | International Journal of Hospitality Management | 2008 | 8 Pages |
Abstract
The purpose of this study is to investigate the attributes of the satisfaction that are related to the lodging-guests’ tendency to revisit the lodgings and to compare these attributes among the different travel styles, such as individual travel, travel with friends or as a couple, and travel with family. We examine 6351 guest evaluations from a highly popular travel reservations website. Multinomial logistic regression analyses are performed and they show that the important attributes for lodgings to gain repeat business vary among their guest's travel styles.
Keywords
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Strategy and Management
Authors
Tomomi Hanai, Takashi Oguchi, Kiyoshi Ando, Kazumi Yamaguchi,