Article ID | Journal | Published Year | Pages | File Type |
---|---|---|---|---|
1014141 | Business Horizons | 2013 | 11 Pages |
Abstract
With the increase of globalization in trading and online shopping, phony products are on the rise in the market. This article introduces a range of technologies that have been implemented in the supply chain to deter counterfeiters. Technology for both product authentication and tracing and tracking products in the supply chain will be discussed, along with the advantages and disadvantages of each solution. Additionally, success stories on combating counterfeits are introduced. Finally, issues related to rising anti-counterfeiting costs, collaborative efforts in fighting fakes, and a multi-pronged plan are explored.
Keywords
Related Topics
Social Sciences and Humanities
Business, Management and Accounting
Business and International Management
Authors
Ling Li,