Article ID | Journal | Published Year | Pages | File Type |
---|---|---|---|---|
1017863 | Journal of Business Research | 2013 | 8 Pages |
The study defines shopping well-being at the mall as a shopper's perceived impact of a shopping mall in contributing to satisfaction in important life domains resulting in a global judgment that the mall contributes significantly to one's overall quality of life. Particularly, the study puts forward six predictive factors of the retail mix as influencing shopping well-being: functionality, convenience, safety, leisure, atmospherics, and self-identification. Additionally, the study predicts that shopping well-being positively influences mall loyalty and positive word of mouth. A shopper survey conducted in two North-American shopping malls provides data testing several predictions of potential theoretical and managerial significances.
► This study introduces the concept of shopping well-being at the mall. ► It is a shopper’s perceived impact of a shopping mall on one’s quality of life. ► Six factors of the mall mix environment influence shopping well-being. ► Shopping well-being affects mall loyalty and word-of-mouth communications.