| Article ID | Journal | Published Year | Pages | File Type |
|---|---|---|---|---|
| 1019363 | Journal of Business Venturing | 2014 | 22 Pages |
Abstract
This paper develops and tests a set of hypotheses concerning how impression management strategies deployed by entrepreneurs affect their likelihood to secure funding. We test our propositions on a sample of nascent ventures seeking business angel funding in the New York metropolitan area. Our results suggest that business angels prefer investment proposals characterized by the moderate use of positive language, moderate levels of promotion of innovation, supplication and blasting of competition, and high levels of opinion conformity.
Related Topics
Social Sciences and Humanities
Business, Management and Accounting
Business and International Management
Authors
Annaleena Parhankangas, Michael Ehrlich,