| Article ID | Journal | Published Year | Pages | File Type |
|---|---|---|---|---|
| 1027793 | Industrial Marketing Management | 2008 | 15 Pages |
Abstract
This study examines the effect of relationship activities and information technology adoption on the effectiveness of interorganizational change, and the moderating effect of partner characteristics and information sharing. The model was empirically tested using a survey instrument given to 131 manufacturers. The results show that relationship activities and information technology adoption are related positively to the effectiveness of interorganizational change. Further, partner characteristics and information sharing have a significant moderating effect. The authors also discuss the theoretical and practical implications of their findings.
Related Topics
Social Sciences and Humanities
Business, Management and Accounting
Marketing
Authors
Shyh-Rong Fang, Jyh-Jeng Wu, Shih-Chieh Fang, Yong-Sheng Chang, Pei-Wen Chao,