A framework for the analysis of global, regional and local business networks

In this article we are dealing with the global, regional and local questions of the business. We raise the following question: is there a relation between network management (networking) and the spatial type of the network. We make a cross analysis of networking and spatial types of the network. The paper builds on the model of networking (Ford et al., 2002; Ford et al., 2003; Håkansson et al., 2009), the network paradoxes (Håkansson and Ford, 2002) and the model of 6 Cs (Ritter & Ford, 2006). We emphasize the strategic importance of the interpretation of network pictures. In order to answer the research question we create a theoretical conceptual frame called the Spatial Networking Matrix. We use the method of explorative expert interview in order to introduce some experiences of company leaders and managers concerning networking and spatiality. We conclude that after further development, the Spatial Networking Matrix can help to analyze networking and spatial types of networks at once, deepen the understanding of the real business world and through all of these, be a useful tool for business practice.

► Relation between network management and spatial characteristics of networks. ► (Strategic importance of interpretation of network pictures). ► Cross analysis of networking and spatial types of the network. ► We created a Spatial Networking Matrix as a theoretical conceptual frame. ► Research on the managerial application of the matrix.