Article ID | Journal | Published Year | Pages | File Type |
---|---|---|---|---|
1031352 | Journal of Air Transport Management | 2010 | 7 Pages |
Abstract
We employ Dunning’s eclectic paradigm (OLI) to shed light onto low fare airlines’ internationalization strategies. In addition to 31 European low fare airlines, we also analyze the internationalization strategies of 41 low cost carriers in the Asia–Pacific region. The results indicate that homogenous groups of such airlines emerge with regard to their internationalization strategies and that capital and ownership structure as well as relative timing is especially closely related to low fare airline’s entry modal choice. We discuss inferences for the use of the OLI paradigm in further studies of airline internationalization.
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Authors
Sascha Albers, Caroline Heuermann, Benjamin Koch,