Bridges and barriers to hardware-dependent software ecosystem participation - A case study

Our results suggest that ecosystem leaders should share their sales channels with the ecosystem participants and focus on good communication and relationships as the dominant factors for the ecosystem participation. Moreover, we report that internal and external standardization can play a dual role, not only ease the development but also enable additional sales channels and new opportunities for the ecosystem participants. At the same time, the business model selected by the ecosystem leaders and performance, are identified as the main barriers to ecosystem participation. We believe that the business model barrier may be much more important for similar hardware-dependent software ecosystems.