Article ID Journal Published Year Pages File Type
10442583 Technological Forecasting and Social Change 2010 13 Pages PDF
Abstract
Continuous technological innovation has been playing a vital role in ensuring the survival and development of an enterprise in today's economy. This paper studies the problem of technological innovation risk-based decision-making from an entrepreneurial team point of view. We identify the differences between this team decision-making and a traditional individual decision-making problem, where decisions are mainly affected by the decision-maker's risk and value perceptions, and risk preferences. We create a modeling framework for such a new problem, and use system dynamics theory to model it from the agent-based modeling perspective. The proposed approach is validated by a case study of the technological innovation risk decision-making in a Chinese automobile company.
Related Topics
Social Sciences and Humanities Business, Management and Accounting Business and International Management
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