Innovation, internationalization and business-growth expectations among entrepreneurs in the services sector

World economies experience a huge process of globalization that, among other things, makes more markets available for businesses and entrepreneurs to place their products. Market availability, in turn, generates positive expectations of business growth, which results in greater competition and innovation, which help to achieve a higher level of product internationalization. This study aims to ascertain whether service sector entrepreneurs who decide to innovate and internationalize have expectations of achieving greater business growth. This study examines the direct relationship between innovation, internationalization, and the expectations of business growth of service sector entrepreneurs. To do so, this study conducts an empirical analysis with data from seventeen countries.