Article ID | Journal | Published Year | Pages | File Type |
---|---|---|---|---|
10493181 | Journal of Business Research | 2005 | 5 Pages |
Abstract
By the turn of the century, it had become increasingly evident that business schools needed to become more cross-functionally oriented. However, there is a dearth of commentary on how to develop and implement truly cross-functional academic programs. With case analysis as one of the most popular pedagogical tools in business schools, it is suggested that the development of cross-functional cases will aid in the development and implementation of cross-functional curriculums.
Keywords
Related Topics
Social Sciences and Humanities
Business, Management and Accounting
Business and International Management
Authors
Victoria L. Crittenden,