Article ID Journal Published Year Pages File Type
12166867 Journal of Interactive Marketing 2000 7 Pages PDF
Abstract
This article examines three things. First, it explores the speed with which the Internet is moving. Second, it describes how e-business is transforming the way corporations not only market, but run their entire businesses. Finally, it offers evidence that we are really just at the start of this period of change
Related Topics
Social Sciences and Humanities Business, Management and Accounting Marketing
Authors
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