A dual-process approach to health risk decision making: The prototype willingness model

Although dual-process models in cognitive, personality, and social psychology have stimulated a large body of research about analytic and heuristic modes of decision making, these models have seldom been applied to the study of adolescent risk behaviors. In addition, the developmental course of these two kinds of information processing, and their relation to the development of self-regulation are not well understood at this time. The current paper reviews what leading dual-process models have to say about the development of analytic and heuristic decision making, and their implications for adolescent risk behavior. In addition, it reviews research on the prototype willingness model of adolescent decision making—a dual-process model designed specifically to address non-intentional, but volitional adolescent risk behavior. It also discusses the implications of dual-process models for intervention research.