Article ID | Journal | Published Year | Pages | File Type |
---|---|---|---|---|
395173 | Information Sciences | 2008 | 19 Pages |
Abstract
In this paper, a fuzzy quantitative SWOT method is proposed to evaluate the competitive environment of locations as transshipment type’s international distribution centers (IDC) in Pacific-Asian region. The method can more precisely show competitive relations and degree among the locations than other environmental analysis methods. By positioning location in the four quadrants, strategies are proposed in accordance with the grand strategy matrix (GSM) in order to strengthen locations competitive advantage and avoid the threats as demonstrated in the case of Kaohsiung.
Related Topics
Physical Sciences and Engineering
Computer Science
Artificial Intelligence
Authors
Kuo-liang Lee, Shu-chen Lin,