Article ID | Journal | Published Year | Pages | File Type |
---|---|---|---|---|
4937734 | Computers in Human Behavior | 2017 | 5 Pages |
Abstract
Humans of New York (HONY) is a popular Facebook page which has more than 13 million fans. The posts on HONY are termed as networked narratives, which are stories told on social media with technology affordances enabling story co-construction between the story tellers and the readers. A content analysis (N = 390) was conducted to examine the popular topics on networked narratives and its impact on social media engagement as represented by the number of likes, the number of shares, and likability of characters featured in the post. Results revealed a set of topics of the networked narratives were associated with social media engagement. Also, the tone and the length of posts were associated with social media engagement.
Keywords
Related Topics
Physical Sciences and Engineering
Computer Science
Computer Science Applications
Authors
Ruoxu Wang, Jinyoung Kim, Anli Xiao, Yong Ju Jung,