Wearable fitness technology: A structural investigation into acceptance and perceived fitness outcomes

Wearable fitness technologies (WFT) track physical activity, such as steps taken, calories burned and workout intensity, through a device that is typically worn at all times. While the market for WFT devices continues to grow, current theoretical understanding of adoption is lacking. Thus, in an attempt to extend the Technology Acceptance Model (TAM), the current study employs a structural equation model to increase current understanding of wearable technology use. Further, to better understand the outcome of WFT use, the current study examines the relationship among health related outcomes of WFT use such as overall exercise behavior and perceptions of health. Results support the TAM and WFT use was significantly related to perceived health outcomes.