Auction-based tolling systems in a connected and automated vehicles environment: Public opinion and implications for toll revenue and capacity utilization

Autonomous and connected vehicles are expected to enable new tolling mechanisms, such as auction-based tolls, for allocating the limited roadway capacity. This research examines the public perception of futuristic auction-based tolling systems, with a focus on the public acceptance of such systems over current tolling practices on highways (e.g., dynamic and fixed tolling methodologies). Through a stated-preference survey, responses from 159 road-users residing in Virginia are elicited to understand route choice behavior under a descending price auction implemented on a hypothetical two-route network. Analysis of the survey data shows that there is no outright rejection of the presented auction-based tolling among those who are familiar with the current tolling methods. While males strongly support the new method, no clear pattern emerges among other demographic variables such as income and education level, and age. While high income respondents and regular commuters are more likely to pay higher tolls, no statistical significance between different genders, age groups, household sizes, and education levels is found. Based on the modeling results and the hypothetical road network, it is found that descending price tolling method yields higher average toll rates, and generates at least 70% more revenue when travel time saving is 30 min, and improves capacity utilization of the toll road significantly compared to fixed tolls.