| Article ID | Journal | Published Year | Pages | File Type |
|---|---|---|---|---|
| 5107023 | International Business Review | 2017 | 12 Pages |
Abstract
The present study develops and empirically tests a conceptual model of the organizational, strategic, and environmental drivers of export innovativeness. The relationship between export innovativeness and export performance is also examined. Using data collected from 168 small- and medium-sized direct exporters, we find that decentralization in decision making, export market orientation, information exchange and export market dynamism have a significant influence on exporting firms' degree of innovativeness. Furthermore, export innovativeness has a significant positive effect on export performance. Several theoretical and managerial implications are derived from these findings. Directions for future research are also provided.
Related Topics
Social Sciences and Humanities
Business, Management and Accounting
Business and International Management
Authors
Katerina Makri, Marios Theodosiou, Evangelia Katsikea,