Even lovers need a holiday: Women's reflections of travel without their partners

“Girlfriend's getaways” have been said to potentially increase satisfaction with an individual's leisure choices and potentially improve the couple's relationship satisfaction (Durko & Petrick, 2015; Cavallari, 2008, Bond, 2008). This qualitative study sought to identify reasons women travel without their partners and what impact these vacations may have on their relationship and vacation satisfaction. Women traveled without their partners for several general reasons: female bonding, partner's personal constraints, escape from daily routine, and a need for individuality. The vast majority of respondents believed that taking trips separate from their partner was a beneficial component of a healthy, romantic relationship. Nearly all were satisfied with the vacation taken without their partner, and would have been less satisfied if their partner had joined them. About two-thirds felt that their relationships were the same after the trip, while 31% believed the trip improved their relationships. Additionally relationships with travel companions were also enhanced. Marketing and operational implications for the tourism industry are offered.