Article ID | Journal | Published Year | Pages | File Type |
---|---|---|---|---|
5111152 | Industrial Marketing Management | 2017 | 12 Pages |
Abstract
To address the increasing relational challenges in international R&D collaboration, the present study develops a framework for understanding retrospective relational sensemaking in R&D offshore relationships. Using a comparative case study methodology, this study analyzes relational data from 56 interviews regarding four R&D offshore relationships between two large Swedish multinational companies and four R&D offshore partners. This study contributes to existing sensemaking theory by constructing a framework for retrospective relational sensemaking, including triggers and the phases of enactment, selection, and retention, to improve relational learning in R&D offshore relationships.
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Social Sciences and Humanities
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Authors
Suvi Ph.D. Student, Marko Professor/Visiting Professor, Vinit Professor, Joakim Professor,